Technology Adoption & Tackling Manpower Needs for the Furniture Trade


Digitalization for the Furniture Trade, WSG Career Conversion Programmes, Government Grants for Business Transformation


In this webinar, businesses in the furniture trade can explore the digital space to present and sell their products to the masses. Participants will learn to incorporate their individual brand and style into their digital marketing efforts, gain insights on how to identify potential markets, reduce marketing clutter and create a brand new buying experience for your existing and potential customers.

And as you pivot to develop capabilities in the digital technology space, it is important that the transformation goes hand in hand with relevant training and new hiring strategy to realise the full benefit of the change. Business owners will also learn about government funded schemes to support their hiring and training needs.

Talking Points:

1) How businesses in the furniture trade can benefit from ecommerce.

2) Understanding the various funded schemes that support digitalisation.

3) Expanding your talent pool through the Career Conversion Programmes (CCPs).

4) Hiring mid-career switchers – Tapping on 18 months of salary support for SMEs

Who Should Attend:

Business owners, CEOs, Finance Managers, HR Managers and Decision Makers tackling manpower and/or business concerns in retail, distribution, logistics and manufacturing of furnitures.

Seminar Details:

Date: 21st January 2022, Friday
Time: 3.00 pm to 4.30 pm
Venue: Zoom webinar

Webinar Schedule:

2.50 pm – Registration opens
3:00 pm – Welcome
3.05 pm – “eCommerce, Digital Marketing for Businesses in the Furniture Trade”, Ivan Choong, Business Advisor, SME [email protected].
3.45 pm – “Leveraging WSG Funded Programmes to Attract and Train New Talents”, Christopher Tan, Programme Director, SCALA
4.20 pm – Questions & Answers
4.30 pm – Closing

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Jan 21 2022


3:00 pm - 4:30 pm